Past articles

HTW 2011 speakers list adds financing specialists and representatives of the most important European startup accelerators

The How to Web 2011 conference adds top professionals on financing, investments and representatives of the most important European web startups accelerators to the international speakers list. This year’s edition expects 750 Eastern Europe attendees and will be covering all the main steps in developing a technology business. The conference will be held in Bucharest, Read on →

October 4, 2011 by no comments

SunnyTrail goes to GrowLab

Romanian startup SunnyTrail got accepted into the Canadian accelerator Growlab. The founders, Octav Druta, Andrei Soare and Vlad Berteanu, will be attending a four month bootcamp program in both Canada and the Sillicon Valley, with access to funding and mentorship.

The idea, the opportunity

SunnyTrail offers companies that run a subscriptions based business an easy way to follow  their users’ subscribing behavior. This will allow them to find out how much money the business is making, Read on →

August 15, 2011 by 1 comment

123contactform – what changed after the first angel investment?

123contactform is a Romanian start-up which offers the possibility to create personalized online forms. The start-up has managed to attract angel-investor Adrian Gheara‘s attention after last year’s How to Web conference.

We thought we’d do a follow-up with them and see how things are going after almost a year since the pair up. So we had a chat with Florin Cornianu, one of the founders of 123contactform.

HTW: What makes 123contactform successful? How does it attract clients?
Florin Cornianu: It’s simple. That’s our philosophy.  It doesn’t matter if you need a simple contact form or a complicated order form with payment integration that is linked to SalesForce. Read on →

August 9, 2011 by no comments

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Tips for distributing equity amongst startup co-founders

There is no delight in owning anything unshared.” – Seneca

This is always one of the first questions you will need to ask when co-founding a startup: who gets how much equity and when? Everyone hates the negotiation, everyone is trying to avoid but nevertheless each one of you has a number on his mind and a few arguments for it.

We talked about sweat equity some time ago and the way to determine its value. However, the tips in that article don’t really help you in distributing equity amongst startup co-founders. So I thought I’ll just give you a hand. Here are some tips on equity sharing between startup founders and on how to solve the problem between founders who come up with money and founders who bring their own time and sweat into the business.

Read on →

March 3, 2011 by no comments

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Should you keep your day job? – Pros & Cons

Some say that entrepreneurshp is synonym with following your dream and passion. Entrepreneurs should therefore be risk-takers who believe in something and want to change the world and make things happen. And therefore they should quit their day job, take a risk and start bootstrapping in order to make their start-up successful. However there are other more moderate advisers who will tell you that moonlighting (keeping your day job and working part-time during your spare time for your business) is an even better idea for starters. So, which one will you take? Bootstrapping or moonlighting? This is definitely a tough question for most entrepreneurs in their early days. Here are some pros and cons for moonlighting.

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August 28, 2010 by no comments